Are you looking for a dentist in the Camden, Rockport, Rockland, Belfast or midcoast area of Maine? We can be reached at 1-207-236-4740, or after hours at (877) 437-2644.
Through the years we have been coming to Yankee Dental, a January yearly conference in Boston. A few years back we took a course where a book was highly recommended. Everything is Marketing by Fred Joyal. I started reading the book with an open mind, because I wanted to learn to customize my treatments to what is best for my patients. And I was just curious to see what the book had to say.
The book was written for dentists, which I thought was great. I loved all the advice that he had for dentists and their staff. Real practical stuff, that in someways you wouldn’t think needs to be said, like “play nice”, my generalization of what he so eloquently says though the many chapters. I didn’t realize it at first, but Fred Joyal is the cofounder of 1-800 dentists.
Fred Joyal, cofounder of 1-800 dentists
I thought it was all great, but it was the final chapter that resonated for me. I think that’s when I became a fan. It’s in this chapter entitled “Final Thoughts”. Fred tells a baseball story. I don’t wan’t to spoil it for you, you need to get the book and read it for yourself, but the object lesson from the story was priceless.
In the end, it isn’t about how much you made; it’s how you played.
Thank you Fred, for explaining to me that it’s not always necessary to “win”, but more importantly, its how you played the game that will be remembered.
If you are looking for a dentist in the Camden, Rockport, Rockland, Belfast also known as the midcoast area of Maine, we at Seasons of Smiles Dental can be reached directly at 1-207-236-4740, or after hours at (877) 437-2644.